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Champion the horse™

Champion the horse™

No other animal has defined human progress more than the horse. The monuments we’ve built, the uncharted territories we’ve explored, the industries we’ve created — none of it would have been possible without our equine companion. In many ways, horses have become an extension of the human imagination. They symbolize some of our most enchanting ideas and transport us to some of our most fascinating dreams. Stablewest™ serves as a tribute to the beauty of equine culture and the inexhaustible greatness inherent in horses.

At our core, we’re here to create products and stories that not only embody but also reinterpret the horse’s enduring mark on the rich tapestry of human heritage. Champion the horse™ is about celebrating the relationship between human and horse, and the impact horses have made on our progress as people. With each product, we intend to inspire people who love horses and perhaps even those that didn’t realize they did – and if nothing else – maybe we can make you look at a horse in a different light the next time you see one.

The Stablewest Knot Emblem

The Stabelwest Knot Emblem is a foundational brand element that is a compliment to the Stablewest Logotype. The Knot is a literal reference to horse riders placing a loose and simple knot to keep the reins from touching the ground. The knot protects horses from injury by keeping the reins off of the ground. A startled horse could step on their own reins and damage his mouth. In a metaphorical sense, the Knot is a strong symbol that represents the connection of horse and humans, throughout history – the bond, love, and reciprocity.

Support the AWHC

Horses possess an intrinsic wildness that transcends domestication. It is difficult to deny the spirit of the wild horse and the feelings of freedom and power they evoke. These horses have shaped the landscape of our world and our hearts.

The mission of The American Wild Horse Campaign (AWHC) is to defend America’s wild horses and burros and protect their freedom, preserve their habitat, and promote humane standards of treatment. Stablewest™ is committed to supporting causes that champion the horse. In this light, we are donating 10% of the sales from our Champion the horse™ capsule to The American Wild Horse Campaign.

Learn more about The American Wild Horse Campaign and ways you can support their conservation efforts at